Isle of Wight Council
Transforming travel in the Isle of Wight
Annual report design for their project ‘Transforming Travel in the Isle of Wight’ utilising our infographics designer.
Designed to inform
As infographics designers, we work closely with sustainable transport consultants The Smarter Choice Consultancy (TSCC) and their clients – creating engaging brochure and report designs with custom infographics to communicate complex data clearly. We were delighted to collaborate with Isle of Wight Council to design the annual report for their project Transforming Travel in the Isle of Wight.
Whilst creativity and style are essential, flexibility and cost efficiency were equally important. As the project developed, new editions of the report were released each year with updated infographics and data. We ensured the design system allowed for seamless updates without the need for full redesigns – keeping the process efficient and scalable.
Built for every format
The finished brochure was produced both as a printed document and a responsive digital version for desktop and mobile users. The result is a versatile, accessible publication that balances design quality with practicality – helping the council present complex information with clarity, consistency and confidence.
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 The Smarter Choice Consultancy 3666_189d7a-0d> | 
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 Collaborated with TSCC to provide an in-house design team 3666_5fa4bf-5a> | 
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 UX design, interactive PDF, graphic design, infographic design 3666_5ed240-ef> | 













