Isle of Wight Council

Transforming travel in the Isle of Wight

Annual report design for their project ‘Transforming Travel in the Isle of Wight’ utilising our infographics designer.

Designed to inform

As infographics designers, we work closely with sustainable transport consultants The Smarter Choice Consultancy (TSCC) and their clients – creating engaging brochure and report designs with custom infographics to communicate complex data clearly. We were delighted to collaborate with Isle of Wight Council to design the annual report for their project Transforming Travel in the Isle of Wight.

Whilst creativity and style are essential, flexibility and cost efficiency were equally important. As the project developed, new editions of the report were released each year with updated infographics and data. We ensured the design system allowed for seamless updates without the need for full redesigns – keeping the process efficient and scalable.

Built for every format

The finished brochure was produced both as a printed document and a responsive digital version for desktop and mobile users. The result is a versatile, accessible publication that balances design quality with practicality – helping the council present complex information with clarity, consistency and confidence.

About the project

Details

Client

Isle of Wight Council

Appointed by

The Smarter Choice Consultancy

Roll

Collaborated with TSCC to provide an in-house design team

Services

UX design, interactive PDF, graphic design, infographic design

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